Who we are
"We don’t just manage businesses, we create success stories"
Overview
Aaru Management is a premier management firm specializing in high quality tourism, hospitality, entertainment, and logistics projects.
We partner with visionary investors, property owners, and travel operators to develop and manage world-class hotels, resorts, restaurants, and entertainment venues.
Combining strategic planning with operational excellence, we optimize performance, elevate guest experiences, and drive sustainable profitability.
In a region that is rapidly redefining itself as a global tourism destination, Aaru Management ensures every project meets the highest standards of innovation, quality, and lasting success.


Essence
At Aaru Management, we lead with innovation, efficiency, and strategic excellence to shape sustainable growth. Our mission is to empower organizations with tailored solutions that optimize performance and strengthen decision-making. Together, we transform ambition into lasting success.
"Transforming Ambition into Achievement"
Advantage
Choose Aaru Management for our proven ability to transform projects into success stories. With deep industry expertise and a history of success in tourism and hospitality, we deliver tailored strategies that provide a unique competitive edge. Our partnerships are result-oriented, solving challenges others cannot while aligning our goals with yours. By leveraging innovation, quality, and excellence, we ensure outstanding guest experiences, safeguard your interests, and drive sustainable growth.
Specialized Expertise
Deep industry knowledge and proven success.
Customized Solutions
Tailored strategies aligned with your size and market.
Design plans and solving challenges, aligning goals.
Result-Oriented Partnership
Innovation & Quality
Latest insights, SOP and strict excellence standards.
Service Excellence
Personalized experiences and sustainable growth.
Using latest technology and employing the AI agents.
Cutting-edge Tech.
Meet the Expertise
“Our partners bring together more than 120 years of combined expertise across multiple Travel, Tourism, Hospitality operations, Aviation, Finance, Technology, Marketing, Asset management, Strategic planning, and Innovation, they form a strong team committed to driving excellence and sustainable growth in the global travel and hospitality industry.”


Mohamed Shalaby
Co-Founder - CEO




A seasoned financial expert with over 30 years of international experience in finance and operations across emerging markets in the Middle East, Turkey, and Africa.
Mohamed has held senior leadership positions at AT&T, Lucent Technologies, HP, and Intel Corporation UK, in addition to extensive external auditing experience with PwC.
He specializes in corporate accounting, financial management, governance and internal controls, acquisitions, establishing new legal entities, business planning, managing large-scale projects, and implementing enterprise-level ERP systems.
Walid Hafez
Co-Founder - CBO
An expert in Business Development, Travel, Tourism, and Digital Marketing with over three decades of experience.
He has a proven track record of launching and managing large-scale projects and developing market strategies across global markets, his extensive expertise spans tourism, hospitality, entertainment, logistics, and e-marketing.
Walid has held key leadership roles with major travel brands such as American Express, Thomas Cook, CWT, and Misr Travel, where he strengthened his proficiency in inbound and outbound tourism, MICE services, and digital transformation.
Mostafa A.Soud
Co-Founder - COO
A distinguished hospitality executive with over three decades of expertise in hotel and hospitality management,
He began his career with the prestigious Starwood Hotels group, gaining invaluable experience across acclaimed properties such as the Forte Grand Pyramids Hotel and Le Méridien Hotels in Egypt.
He developed proven ability to oversee large-scale hotel operations and drive profitability, particularly during his tenure as Vice President of Operations at Retaj Hotels & Hospitality Company, and most recently as Managing Director of Asset Operations at Misr Travel.
Talal Alaeddine
Co-Founder - CSO
Bringing a proven track record in travel technology, business planning, and financial consultancy across the MENA region.
With years of experience in major GDS platforms and leading digital transformation projects, he has played a pivotal role in developing travel technology ecosystems, launching B2B/B2C platforms, and implementing ERP systems that have reshaped operations across the travel, tourism, corporate, and hospitality sectors.
He continues to drive strategic partnerships and market expansion, fostering sustainable growth and innovation in the global travel and tourism industry.



Our Commitment
We don’t just manage businesses; we build success stories through innovation and technology. By integrating AI, big data, and automation, we help businesses stay ahead in a competitive market, offering smarter solutions, greater efficiency, and enhanced customer experiences.
Whether you are looking to grow your business, enhance your brand, or leverage the latest technology, we are your trusted partner in success.
“Empowering tourism and hospitality with global expertise and sustainable growth, discover our business scope"
Where vision becomes reality
★★★★★











